Frontier Market Research

INDIGITOUS

FRONTIER MARKETS RESEARCH

This report provides a “Frontier Markets Ecosystem Ontology” to categorize the elements required for a healthy business as mission (BAM) ecosystem, focused explicitly on places with the least access to the Gospel. The report provides the ecosystem ontology, research tools, and BAM strategies for business practitioners, investors, missions leaders, and prayer movement leaders as avenues to enter Frontier Markets and for collaboration.

This model seeks to make it easier for

entrepreneurs, business people, and other pioneers to work with UPGs.

Given sufficient market research, the ontology can apply to any country, especially those with the most unreached peoples, to aid in identifying BAM opportunities.